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7th October 2020

‘Paul Smith’: A Landmark New Book Celebrating 50 Years of the British Fashion House.

Created in close collaboration with the British design legend, ‘Paul Smith’ is a new monograph which captures the unique spirit of Sir Paul Smith.

Through the lens of 50 objects, chosen by Sir Paul himself for the inspiration they have provided him over the years, the book explores everything from his very first show in Paris to his Floral Street shop in London, the evolution of the stripe and his most recent collections and collaborations.

The 50 objects chosen range from a packet of flower seeds to personal family photographs, and each one has had a significant influence on Sir Paul. Every object illuminates a different aspect of his incredible work as a designer and leads to discussions on subjects from breaking down the formality of wearing a suit, the importance of teamwork and the power of humour.  The book’s colourful cloth cover takes its inspiration from one of the 50 objects in the book: yarn wound around card. This simple piece of card is how Sir Paul creates his famous stripes.

Edited by Tony Chambers, founder and creative director of design and lifestyle consultancy TC & Friends and co-chair of Brainstorm Design, the book includes a foreword by designer Jonathan Ive and also features personal contributions – letters, drawings and photos – from a number of fashion and design heavyweights including Manolo Blahnik, James Dyson, Martin Parr, John Pawson and Alice Rawsthorn who are just a few of Paul’s friends and collaborators.

Sir Paul Smith has not only managed to build an internationally renowned fashion brand with shops across the globe, but one that has remained independent, relevant and true to his core beliefs. There’s no better way to celebrate the brand’s 50th anniversary than with this beautiful new monograph.

‘Paul Smith’, edited by Tony Chambers with a foreword by Jonathan Ive, is available at Paul Smith on Level 2.